linda layne

I’m writing this bio on my phone that defies the “shrink it and pink it” idea manufacturers have of marketing to women, not to men. Besides pointing out the flaws in the “separate but equal” attempts to manufacture feminized technology, I also enjoy creating feminist technology and race car driving.

My passion for feminist technology and race car driving came from the creation of the “Eve racing suit” (Me 191). The Eve racing suit was a racing suit that was specifically designed for women, not for men. The suit would allow women to go to the bathroom and cool themselves off without removing the whole suit, like men are able to do.

The Eve racing suit is an example of feminist technology, as opposed to the feminized tech you see in the aisles of grocery stores that is more expensive just because it is covered in pink and marketed towards women, not men. The “Pink Tax” you find in grocery stores is why simply “feminizing an existing technology” (Me 4) does not make tech feminist, “but often just the opposite” (Me 4) as it can end up perpetuating and increasing the gender gap, both culturally, and in this case, economically.

If you’re interested in creating feminist tech instead of feminizing technology or race car driving for women, not men, message me.